About the role
Finance Director
Birmingham | £85,000 - £100,000 + Benefits
Retail | Multi-Site | Growth-Focused Business
SF Partners is delighted to be partnering with an ambitious and rapidly growing retail business to appoint a Finance Director.
With an expanding multi-site footprint and exciting plans for continued growth through their e-commerce strategy, this is a fantastic opportunity for an experienced finance leader to join a dynamic business at a pivotal stage in its journey.
Working closely with the Managing Director and Senior Leadership Team, you will play a key role in shaping the commercial and financial direction of the business. This is a highly visible position offering genuine influence across the organisation, where your contribution will directly impact future growth, profitability, and operational performance.
This role would suit an established Finance Director, Head of Finance, or commercially focused Financial Controller who has operated within a multi-site retail or consumer product-led environment and is looking for an opportunity to make a significant impact within a growing business.
The Opportunity:
As the senior finance lead, you will provide both strategic and operational leadership across the finance function. Acting as a trusted business partner to the Managing Director, you will drive financial performance, support key decision-making, and ensure the business has the controls, reporting capability, and commercial insight required to support its ambitious growth plans.
This is an opportunity to join a business where finance is viewed as a key driver of success, not simply a reporting function.
Key Responsibilities:
Partner with the Managing Director and Senior Leadership Team to support strategic decision-making
Lead all aspects of financial planning, budgeting, forecasting, and performance analysis
Drive commercial performance across a growing multi-site retail operation
Manage cash flow, working capital, stock, margin, and profitability
Deliver meaningful financial insights to support business growth and operational improvements
Develop and enhance financial controls, systems, and reporting processes
Support expansion initiatives, including new site openings and strategic projects
Lead, mentor, and develop the finance team
Ensure robust financial governance, compliance, and risk management
About You:
We are seeking a commercially minded finance professional with a strong background within retail or a consumer product-led environments, and a genuine passion for driving business performance.
You will ideally possess:
A recognised accounting qualification – ACA/ACCA/CIMA
Experience operating at Finance Director, Head of Finance, or Commercial Financial Controller level
A proven track record within a multi-site environment – preferably in a retail environment
Experience working within product-led environments where stock, margin, and cash flow management are critical
Strong commercial acumen with the ability to influence and challenge senior stakeholders
Experience supporting business growth, expansion projects, and operational development
Strong financial planning, forecasting, and analytical capabilities
Sage experience and strong financial systems knowledge
Excellent leadership skills with experience developing high-performing finance teams
A hands-on approach combined with strategic thinking and commercial awareness
Why Apply?:
Join a highly ambitious and growing retail business
Work directly alongside an entrepreneurial Managing Director
Play a key role in shaping the future direction of the organisation
Highly visible position with genuine influence across the business
Opportunity to leave a lasting impact and drive meaningful change
If you're a commercially driven finance leader with multi-site retail experience and are looking for a role where you can genuinely make your mark, we'd be delighted to hear from you
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